Building world class businesses for the long term

Short-term thinking by both companies and their investors is widely seen as a key fault behind the global financial crisis. It seems, from the current discourse, that businesses need only shift to a longer term outlook and act in a socially responsible manner for all their – and the world’s – problems to be solved.

But is it so easy? What does a long term approach look like in practice, and what challenges face companies that want to lengthen their horizons and create sustainable enterprises?

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Hear more about the 2011 world conference.