Chartered Institute of Management Accountants

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Sponsorship

Sponsorship is potentially the most emotional, and personally relevant of all the marketing mechanics. The sponsorship route offers greater cut through for some brands by bringing to life the communication message.

“…the right association can inspire positive shifts in the way a brand is perceived – again a critical part of winning consumers.”
Hollis Sponsorship & Promotions Yearbook

The power of the CIMA brand as a marketing vehicle is even more effective when utilised alongside an integrated sponsorship programme. We work closely with our sponsors in a consultative approach who benefit from our status as a superbrand.

CIMA has been awarded special status as one of Britain’s strongest business-to-business brands. Out of a shortlist drawn from tens of thousands of brands by an independent authority, CIMA is the only professional accounting body to achieve this standing