Financial Management is the UK's largest accountancy title
09 May 2005050509
09 May 2005
Financial Management, CIMA's magazine produced by Caspian Publishing, has been confirmed as the UK's largest accountancy magazine. The magazine's first ABC certification also recorded Financial Management as the fifth largest business-to-business magazine.
UK circulation counted for 98,664 of Financial Management's recorded total net circulation of 144,943, according to the ABC audit. This puts the magazine's circulation over 30% ahead of its nearest UK rivals.
Jonty Summers, publishing director of Caspian Customer Publishing, says: 'As the magazine representing the largest number of UK accountants in business, Financial Management offers an audience of serious decision makers that no other UK accountancy title can match. CIMA members drive organisations throughout the country at all levels ' there are even members of the government with a CIMA qualification. In terms of holding financial purse strings within organisations, our readership is unmatched in qualitative terms.'
Ruth Prickett, editor of Financial Management, says: 'Financial Management has real-life relevance for financial managers, offering vibrantly presented, authoritative editorial in a vibrant design. Our reader research show that the magazine enjoys enormous reader loyalty ' 93% reading all or most issues.'
Notes to editors
Caspian Publishing relaunched Financial Management, the magazine of the Chartered Institute of Management Accountants, in February 2005 after winning the contract to publish CIMA's monthly title at the end of 2004.
Caspian Publishing is one of the UK's leading B2B publishers and event organisers. Among its stable of titles are: Real Business, Real Finance, Real Deals, Real IR, Business Voice (the CBI's magazine). Financial World (the magazine of the Institute of Financial Services).
For further information call:
Jonty Summers, publishing director, Tel: 020 7368 7155